My best find at this year's SXSW Interactive Festival didn't come from a panel session but from Brian Solis, principal analyst for Altimeter Group, who I met in the Samsung bloggers lounge. He just released a new study on The Six Stages of Social Business Tranformation which reports that 66% of business executives believe that their business goals and their social strategies are not connected. The report also highlights six stages of evolution:
My best find at this year's SXSW Interactive Festival didn't come from a panel session but from Brian Solis, principal analyst for Altimeter Group, who I met in the Samsung bloggers lounge. He just released a new study on The Six Stages of Social Business Tranformation which reports that 66% of business executives believe that their business goals and their social strategies are not connected. The report also highlights six stages of evolution:
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